Marketing
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The Digital Renaissance: Why Advertising Is Not Dying, But Evolving
For years, a provocative narrative has circulated within the corridors of marketing firms and academic circles: the “Death of Advertising.” Proponents of this theory ... -
The Jurisdictional Tug-of-War: Federal Supremacy and the Future of Advertising Regulation in Nigeria
The recent “riot act” read by the Advertising Regulatory Council of Nigeria (ARCON) to state signage agencies marks a critical juncture in the country’s ... -
ADVAN calls for entries for Marketing Excellence 2026 Awards
The Advertisers Association of Nigeria has called for entries for her 2026 edition of the prestigious ADVAN Awards for Marketing Excellence (Africa) scheduled ... -
NCC and CBN Partner to Guarantee 30-Second Refunds for Failed Airtime and Data Transactions
The Nigerian Communications Commission (NCC) and the Central Bank of Nigeria (CBN) have announced a landmark joint regulatory framework designed to protect consumers from ... -
Adron Homes has appreciated its customers worldwide, reaffirms affordable housing drive in 2026
The Chairman and Chief Executive Officer of Adron Group, Aare Adetola Emmanuelking, has expressed profound appreciation to Adron customers across Nigeria and in the ... -
Top economic signals to watch in 2026
Global economic growth, estimated at 3.20% in 2025, was slightly below 3.30% in 2024. This was because of lingering trade tensions and weaker ... -
RITE FOODS RENEWS RITE-ON-THE-BEACH PARTNERSHIP WITH POP BEACH CLUB, LAGOS, NIGERIA
Rite Foods Limited, Nigeria’s leading food and beverage company, has announced the renewal of its strategic partnership on Rite-On-The-Beach with POP Beach Club, ... -
NIMN Inducts Visionary Marketing Leader Sandra Amachree as Fellow Amidst High-Profile Investiture Ceremony
The National Institute of Marketing of Nigeria (NIMN) celebrated a night of excellence, professionalism, and historic milestones today in Lagos as it officially inducted ... -
MILO extends its tentacles, Signs on Northern Influencers to strengthen National Representation
Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria; Sulaiman ‘Bosho’ Yahaya, Kannywood actor and comedian; Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate; and ...